1+ months

Marketing Partnerships Manager # DTC

Discovery Inc.
New York, NY 10001
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  • Job Code
    117141361
Discovery Inc.


Marketing Partnerships Manager # DTC

US-NY-New York City

Job ID: 25544
Type: Company Employee Full-Time
# of Openings: 1
Category: Direct to Consumer
US-NY-New York City

Overview

About Us:

Discovery's Digital group is a well-funded start-up within Discovery Communications. We are fast, nimble and have fun developing new, innovative and immersive digital content for eighteen iconic brands, including Discovery Channel, HGTV, TLC, Food Network, Investigation Discovery, OWN and Animal Planet.

We are a small but mighty team working at the crossroads of technology and entertainment. As content creators in the digital space, we’re building on the Discovery legacy by using technology to evolve the viewing experience… telling better, more engaging stories to millions of viewers across the Internet every day.

What’s in it for you?
This is an incredibly exciting time to join the digital business. As the Marketing Partnerships Manager, you will play a key role in the evolution and success of the Direct-to-Consumer (DTC) business. You’ll have the opportunity to work with a dynamic, passionate and incredibly talented creative team to launch a new subscription-based streaming & interactive experience from the ground up.


The Marketing Partnerships Manager will be responsible for driving both customer acquisition and activation across our marketing partnerships ecosystem. You will collaborate with a number of internal teams to develop proposals and campaign strategies to secure partnerships and support the overall direct-to-consumer business growth.

The role will also be responsible for leading marketing asset development, day to day communication with partners, and the planning/execution of marketing activation campaigns to drive continuous customer growth.

About you:

  • A proven partnerships activations marketer with the ability to develop and execute successful integrated activation strategies within a digital subscription environment.
  • An enthusiastic team player, who is motivated by challenges and embraces the opportunity to collaborate cross-functionally.
  • Have a high level of organization and attention to detail with the capacity to successfully manage multiple project simultaneously while moving with urgency
  • A customer first, creative thinker who isn’t afraid of working with data to enhance campaigns and overall strategies
  • A self-starter who can identify new opportunities or testing strategies across multiple channels
  • An eagerness to learn and follow industry trends to drive innovation and key results


Responsibilities

1. Collaborate in creating go-to market partnership strategies for marketing partnerships, including creating proposals and pitch decks
2. Establish strong cross-functional relationships with internal stakeholders, including product, acquisition, engagement, creative and distribution.
3. Work closely with all internal departments to monitor and manage project timelines to ensure successful delivery of campaigns
4. Develop integrated marketing campaigns per partner to drive customer acquisition and activation, including; digital and social marketing campaigns, website landing pages and email campaigns
5. Manage the development and execution of all marketing materials to support partnership needs
6. Responsible for reporting campaign learnings, successes and key metrics – ultimately making thoughtful and strategic recommendations on how to optimize to drive activations
7. Communicate performance results and share best practices regularly with partners and internal stakeholders
8. Develop knowledge of competitive landscape and proactively seek out marketing insights and consumer trends to support partnership & team needs
9. Work closely with the acquisition marketing team to identify and size new partnership opportunities across brands, affiliates and more



Qualifications

* 5+ year’s experience in partnership marketing position
* Expertise in partnership marketing including asset creation and management, activation marketing and integrated campaigns
* Proven project management and strategic marketing skills including budget management and campaign planning
* A keen analytic leaning but also possesses a creative flare
* Ability to multi-task while prioritizing workloads
* Self-starter who thrives in a fast-paced, dynamic start-up environment
* Meticulous attention to detail & strong organization skills
* Excellent written and verbal communication skills
* Must have the legal right to work in the United States

New York, New York City, NYC, NY

Discovery Inc. is an equal opportunity employer. Discovery is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich communities that we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disabled status or, genetic information.

EEO is the Law

Pay Transparency Policy Statement

If you are an individual with a disability and need an accommodation during the application process, please send an email request to [email protected]

PI117141361

<b>Discovery Inc.</b><br/><br/><br/><b>Marketing Partnerships Manager # DTC</b><br/><br/>US-NY-New York City<br/><br/><b>Job ID:</b> 25544<br/><b>Type:</b> Company Employee Full-Time<br/><b># of Openings:</b> 1<br/><b>Category:</b> Direct to Consumer<br/>US-NY-New York City<br/><br/><b>Overview</b><br/><br/><p style="margin: 0px;"><strong>About Us:</strong></p><p style="margin: 0px;">Discovery's Digital group is a well-funded start-up within Discovery Communications. We are fast, nimble and have fun developing new, innovative and immersive digital content for eighteen iconic brands, including Discovery Channel, HGTV, TLC, Food Network, Investigation Discovery, OWN and Animal Planet.</p><p style="margin: 0px;"> </p><p style="margin: 0px;">We are a small but mighty team working at the crossroads of technology and entertainment. As content creators in the digital space, were building on the Discovery legacy by using technology to evolve the viewing experience telling better, more engaging stories to millions of viewers across the Internet every day.</p><p style="margin: 0px;"> </p><p style="margin: 0px;"><strong>Whats in it for you?</strong><br />This is an incredibly exciting time to join the digital business. As the Marketing Partnerships Manager, you will play a key role in the evolution and success of the Direct-to-Consumer (DTC) business. Youll have the opportunity to work with a dynamic, passionate and incredibly talented creative team to launch a new subscription-based streaming & interactive experience from the ground up.</p><p style="margin: 0px;"><br />The Marketing Partnerships Manager will be responsible for driving both customer acquisition and activation across our marketing partnerships ecosystem. You will collaborate with a number of internal teams to develop proposals and campaign strategies to secure partnerships and support the overall direct-to-consumer business growth.</p><p style="margin: 0px;">The role will also be responsible for leading marketing asset development, day to day communication with partners, and the planning/execution of marketing activation campaigns to drive continuous customer growth.</p><p style="margin: 0px;"> </p><p style="margin: 0px;"><strong>About you:</strong></p><ul><li>A proven partnerships activations marketer with the ability to develop and execute successful integrated activation strategies within a digital subscription environment.</li><li>An enthusiastic team player, who is motivated by challenges and embraces the opportunity to collaborate cross-functionally.</li><li>Have a high level of organization and attention to detail with the capacity to successfully manage multiple project simultaneously while moving with urgency</li><li>A customer first, creative thinker who isnt afraid of working with data to enhance campaigns and overall strategies</li><li>A self-starter who can identify new opportunities or testing strategies across multiple channels</li><li>An eagerness to learn and follow industry trends to drive innovation and key results</li></ul><br/><br/><b>Responsibilities</b><br/><br/><p style="margin: 0px;">1. Collaborate in creating go-to market partnership strategies for marketing partnerships, including creating proposals and pitch decks<br />2. Establish strong cross-functional relationships with internal stakeholders, including product, acquisition, engagement, creative and distribution.<br />3. Work closely with all internal departments to monitor and manage project timelines to ensure successful delivery of campaigns<br />4. Develop integrated marketing campaigns per partner to drive customer acquisition and activation, including; digital and social marketing campaigns, website landing pages and email campaigns<br />5. Manage the development and execution of all marketing materials to support partnership needs<br />6. Responsible for reporting campaign learnings, successes and key metrics ultimately making thoughtful and strategic recommendations on how to optimize to drive activations<br />7. Communicate performance results and share best practices regularly with partners and internal stakeholders<br />8. Develop knowledge of competitive landscape and proactively seek out marketing insights and consumer trends to support partnership & team needs<br />9. Work closely with the acquisition marketing team to identify and size new partnership opportunities across brands, affiliates and more</p><br/><br/><b>Qualifications</b><br/><br/><p style="margin: 0px;">* 5+ years experience in partnership marketing position <br />* Expertise in partnership marketing including asset creation and management, activation marketing and integrated campaigns <br />* Proven project management and strategic marketing skills including budget management and campaign planning<br />* A keen analytic leaning but also possesses a creative flare<br />* Ability to multi-task while prioritizing workloads<br />* Self-starter who thrives in a fast-paced, dynamic start-up environment<br />* Meticulous attention to detail & strong organization skills<br />* Excellent written and verbal communication skills<br />* Must have the legal right to work in the United States</p><p style="margin: 0px;"><span style="color: #ffffff;">New York, New York City, NYC, NY</span></p>Discovery Inc. is an equal opportunity employer. Discovery is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich communities that we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disabled status or, genetic information. <br><br> <a href="https://discovery.icims.com/icims2/servlet/icims2?module=AppInert&action=download&id=581131&hashed=1619517695">EEO is the Law</a> <br><br> <a href="https://discovery.icims.com/icims2/servlet/icims2?module=AppInert&action=download&id=588767&hashed=2014725565">Pay Transparency Policy Statement</a><br><br> If you are an individual with a disability and need an accommodation during the application process, please send an email request to [email protected] <img src="https://analytics.click2apply.net/v/ADze4MsnK1bYuEmjhMDRm"> <p>PI117141361</p>
Posted: 2020-01-15 Expires: 2020-02-16

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Marketing Partnerships Manager # DTC

Discovery Inc.
New York, NY 10001

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