17 days old

Events and Conferencing Marketing Coordinator

Loyola University Maryland
Baltimore, MD 21210
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The Events and Conferencing Marketing Coordinator provides support to three primary Business & Finance departmental service operations: Events, Conferences, and Retreats. The position assists in data/financial analysis, event management, contract management and marketing and business operations for Event Services, External Conferencing & Events, Graduate Centers, Retreat House, and Evergreen Campus. This position may also be asked to direct student staff, on-call staff, and third-party contractors. This position may be assigned to perform these job responsibilities at any of the University campus locations or at off- site locations. These services provide support not only to all University constituencies but include Loyola's external community.
Job duties include:
Combine a mission and market approach to strategic planning and business development. Seek opportunities where University facilities can be used to generate revenue by providing services to event sponsors from outside Loyola. Conduct research for these opportunities to increase revenue, establish/maintain a tracking process for revenue generating opportunities and manage and negotiate contracts. Partner with the Director of External Conferencing and Events to conduct research on potential clients & event opportunities.
Work with the Director of External Conferencing & Events to market the spaces and services of the Off-Campus Centers, the Retreat Center, and Conferencing (e.g. Weddings, Summer, etc.). Analyze and recommend development of marketing strategy, defining objectives, and execution of all communications including positioning, branding, and other related issues for revenue generating operations including but not limited to Off-Campus Centers, Retreat Center, Evergreen Campus, Alumni House and additional University properties that offer a revenue generation opportunity.
Manage email marketing, brochures, post cards, sales materials, social media and web content. Facilitate marketing efforts, including public relations, and advertising. work with the Director of External Conferencing and Events to respond to market changes and manage the on-going development of the Conference Program and Retreat Center. Manage the creative process in the design of all marketing materials.
Coordinate with Marketing and Communication in managing communications and coordination of efforts to ensure that all University institutional marketing efforts are maintained. Maintain the budget for all marketing communication materials related to Off-Campus Centers, Evergreen, Retreat Center, and services provided for non-Loyola constituents.
Coordinate event schedule, event priorities and support requirements of all University campus events & external conferences held on campus and at the Retreat House. Follow up with external clients on event inquiries. Schedule and conduct campus and/or retreat house tours for prospective events. Prepare, send, receive, and process rental information, contracts, billing, and event sponsorship documents. Serve as day of event liaison between department and outside contractors, including but not limited to caterers, table and chair rental companies, decorators, sound and light vendors, tent companies, radio rental companies, ambulance service, florists, etc. to ensure proper management and coordination of services. This includes coordination of access (loading docks and freight elevators). This position requires attendance at numerous events.
This position requires flexibility. The work schedule may be based on events, with weekend, holiday, and weekday adjustments as part of the normal weekly operating procedures. This position may be assigned to perform these job responsibilities at any of the University campus locations or at off- site locations without prior notice.

Bachelor's degree and 3 to 5 years of experience required.
For more information and to apply online please visit: https://careers.loyola.edu/

Three to five years of related experience in a high level administrative capacity or equivalent.

Bachelor's degree.

Possess strong interpersonal skills. This position interfaces with all elements of the campus community as well as outside guests, students, and faculty. Tact and diplomacy are required when dealing with event/conference sponsors, academic and administrative departments, and third party contractors.

Computer experience in Windows, Microsoft, and Web page creation, various utility and communication programs. Knowledge of software relevant to Ticketing systems, events and conference management, i.e. spreadsheets, scheduling, and financial management.

Excellent written and oral communication ability, efficient work habits, strong organizational skills and a superior attention to detail.
Ability to work independently and exercise sound judgment when confronted with changing circumstances, problems, and emergencies typical of event/conference operations while also working as a member of a team.

Analytical ability, ingenuity, and judgment to lead decision making, to analyze operational problems, and to apply corrective action.
Ability to maintain poise, tact, courtesy while under pressure.

Flexibility to work weekends, evenings and holidays as required.
Must be able to successfully complete driver's clearance process.

Ability to support the mission and values of a Catholic Jesuit education, as well as University goals for institutional diversity.


Posted: 2021-07-15 Expires: 2021-08-16

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Events and Conferencing Marketing Coordinator

Loyola University Maryland
Baltimore, MD 21210

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