Senior Account Manager
Reports to: Business Director, New York
Working with: Account, Creative, Digital, Production, Finance
The role requires at least 5 years of relevant experience in experience marketing and/or related fields, including agency or in-house marketing roles. Proven experience with integrated programs featuring solid digital strategies is required. Experience working with financial or issuer brands a plus.
Client Growth
Program Development- Crafting Client Plans & Programs
- Partner with creative, strategic/planning specialists
- Present and sell-in programs to clients and partners
- Successfully launch products and programs
- Evaluate campaign results against objectives
Relationship Management- Clients & Partners
- Serve as the lead day-to-day client contact for medium accounts/account teams or multiple small accounts
- Cultivate an understanding of the management of the account including finances, team operations, client relationships and organic growth plans
- Develop long-term relationships with key client decision makers
Campaign Management & Execution - Team Deployment & Tactical Execution
- Take action by delegating appropriately
- Manage projects to high standards of quality, on time, on strategy and within budget limits
- Challenge self and others to achieve excellence by providing clear communication and keeping focus on agreed upon outcomes
- Assume responsibility for accounts' financial management, including planning, managing and monitoring workflow and budgets
- Collaborate across integrated team of generalists and specialists
Earned, Social & Digital - Integration
- Partner with digital specialists
- Possess a thorough command of the social media and digital world (from the evolving social web to mobile tools and trends)
- Provide key data and analysis of digital/social media campaigns to clients as well as internal account and management staff
Agency Growth
New Business- Pitches, Proposals, Agency Marketing & Awards
- Help identify new opportunities to bring new agency services to clients
- Contribute to new business development by pursuing leads, developing campaigns, creative concepts and proposals, marketing the Agency and participating in professional associations
- Partner with Imagination discipline specialists
- Define personal brand in relationship to Imagination and industry
- Identify opportunities for Imagination to respond to existing conversations
Financial Management - Stewardship of Resources
- Capable of leading monthly staff resource utilization needs for assigned clients
- Partner with specialists to ensure all costs are considered
- Manage and monitor budgets
Agency Leadership - Organizational Development
- Set engaging targets and vision for projects
- Uphold values and leadership attributes such as being inspirational, having integrity and being openly passionate about the work
- Serve as a champion for Diversity and Inclusion on your team and within the agency
Professional Growth
Communication & Collaboration - Emotional Intelligence
- Easily get points across
- Craft presentations of highest quality in structure, content and consistency with project strategy and Agency principles
- Foster in others an appreciation for diverse perspectives
- Recognize recurring thoughts, emotions or concerns that could negatively impact the relationship with colleagues and the client, and acts upon those emotions or concerns to resolve any issues
People Development - Feedback & Coaching
- Manage, supervise, and motivate team members
- Skilled in coaching team members to deliver direct/timely/candid feedback
- Plan and lead training sessions
- Arrange appropriate and helpful assignments, formal training or other experiences to foster the long-term development of all Imagination staff, across all teams
- Champion outstanding work and team members to agency leadership
Self-Development - Initiative & Growth Mindset
- Encourage team members to pursue skills and knowledge specialization and to keep up to date; Is confident in own areas of developing expertise
- Explore personal leadership style
Innovation - Personal Vision
- Is comfortable letting go of ideas, concepts or processes that are not working or serving the larger vision
- Harness resources to push ideas further
- Mobilize teams around innovative ideas that are strategically sound and progressive
- Identify and define the audience and organize ideas to make a remarkable impact
Solutions Orientation - Informed Decision-Making
- Possess the capacity to identify and manage issues and develop solutions to complex problems
- Support teams in identifying the best ways to respond to different challenges and problems
Personal Attributes
- A positive, can-do attitude. The team works across a wide range of projects, often against tight deadlines - we need a team player - must be flexible, inclusive, positive and helpful
- Confident and engaging communicator and presenter
- Intelligent, ambitious and highly motivated team player with a commitment to quality, detail and professionalism
- Calm under pressure, extremely organized, pro-active with good interpersonal skills
- Flexible, patient, able to prioritize and a good negotiator
- A flexible attitude to working hours. These are variable depending on project commitments; some long hours and weekend work should be expected from time to time
- Must be able to travel internationally for up to two weeks at a time
- Good problem solving and lateral-thinking skills
- Committed to seeing a project delivered and then going the extra mile
- Builds strong relationships
- Willing to learn and adopt new methods
- Team player - must be flexible, inclusive, positive and helpful
Residency Requirements
Candidates who are not US citizens or US permanent residents need to have authorization to work in the US in order to apply.
Imagination
Imagination is an experience design company founded on the principle of Independent Creativity.
Independent of mind, spirit and action, we remain free to find the right answers to our clients' strategic and creative challenges.
We build strategies, develop ideas and deliver at scale, creating experiences that change the status quo for some of the world's most exciting brands - across our core offers of Consulting, Destinations, Content and Live.
To get to ground-breaking ideas, we start with unexpected combinations. Research shows that the greatest accelerator of creativity is the diversity of talent in the team, and we actively recruit for unique individuals who embody our core beliefs and demonstrate the behaviors that underpin Independent Creativity.
Our Core Beliefs
We have identified four foundational beliefs that underpin Independent Creativity. More powerful than generic corporate values, they motivate us to act, to foster the behaviors that lead to success
- We believe curiosity is the root of original insights and ideas... so we look at the world with fresh eyes, we experiment, invent and up-end conventions.
- We believe rigor results in better choices... so we ask precise, provocative questions.
- We believe bravery tames the unknown... so we demand ambition, confident that together we can meet 'never been done before' challenges.
- We believe respect builds stronger teams and continued success... so we recognize the uniqueness and unique potential in each individual, we are accountable to each other, we play as a team.
Imagination is an equal opportunity employer, committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.
DIVERSITY, EQUITY & INCLUSION STATEMENT
Imagination believes that diversity, equity and inclusion are more than just words, and more than a legal framework or a moral obligation - they are guiding principles that, when acted upon, make us stronger, more innovative and more creative as an organization.
We commit to not only significantly increasing our efforts to effect change today, but also to ensure that our efforts will be sustained for the long-term. To support us on this journey we have appointed a Diversity, Equity and Inclusion Board to help shape our plans to bring about positive change, to help us learn and keep us all moving forward together.
We believe the responsibility for a diverse, equitable and inclusive workplace ultimately rests with all of us.
We believe that all employees should feel a sense of belonging at Imagination - regardless of their race, religion or belief, gender identity, age, sexual orientation, disability or background.
We believe racism has no place within our workplace or our work culture and we reject all forms of hatred, prejudice, intolerance and discrimination.
We believe that Black Lives Matter and it is our expectation that all employees become actively committed to making unbiased choices and are anti-racist in everything they do.
Our Imagination community must share and live these beliefs, as diversity makes us stronger.
Our priority is humanity and our efforts toward a more diverse, more equitable and more inclusive workplace are never done.