Account Executive, Events & Sponsorships
As an Advance Local Account Executive with MLive Media Group, you will be part of a dynamic sales team driving advertising revenue for one of the country's largest privately-owned media companies. This individual will meet with clients and potential clients through a consultative selling approach to create custom and pre-determined event and sponsorship campaigns that exceed customer expectations. They will grow new business by prospecting organizations of which our events and sponsorships can make a difference for, plus work with the sales team on existing accounts, selling events and sponsorships alongside them. This individual will report to a Sales Manager.
REQUIRED EDUCATION, EXPERIENCE AND SKILLS:
- Passion for personal and professional growth, digital advertising is a plus Interest and aptitude to succeed with needs-based selling
- Ability to communicate with a valuable personal presence to potential clients, and secure high value appointments
- Excellent communication and presentation skills – written and verbal
- Strong team player
- Assertive, goal-oriented and self-motivated
- Ability to multi-task, handle pressure and work under deadlines
- Software experience and ability to use and learn technology, SalesForce experience is an advantage
- Proficient in MS Office Suite including Excel, Word, Power Point and Outlook
- Some experience in event and sponsorship sales preferred
DUTIES AND RESPONSIBILITIES:
The duties listed are intended as examples only and may not represent a complete list. Duties and responsibilities, work schedules and /or location may change based on evolving business needs.
- Proactively identify new business opportunities through cold calling, networking, marketing, referrals, and lead databases
- Exceed established revenue goals
- Execute key sales activities on various deals with advice and direction from Performance Manager, such as pre-call planning, whiteboard participation, proposal building, and presenting
- Pursue new event and sponsorship clients and deals
- Build relationships/partnerships through networking.