29 days old

Product Manager

Morrisville, NC 27560
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Are you drawn to a company that is making a difference? At Valassis, we are proud of the work we do to activate consumers on behalf of our clients through print and digital advertising - and we do it by being a trusted partner for big (and recognizable!) brands across all industry categories. We know we are expected to bring it and we do; by believing the right team can achieve anything.
Valassis is seeking a Senior Product Manager, Measurement & Analytics to join our team. This role is a unique opportunity to help develop and execute the measurement and analytics product roadmap to support the growth strategy for the company. You will work cross-functionally to guide measurement and analytics products from ideation to launch by connecting the technical and business worlds. This role is best suited for someone who enjoys working in a fast-paced, ever-changing environment.
Primary Responsibilities
  • Assess competitive and industry trends to gather qualitative and quantitative data for product positioning and roadmap planning
  • Work collaboratively with engineering, analytics, data science, marketing, business development, and other teams to convey the strategic vision and goals for the product line
  • Support the Measurement and Analytics product roadmap from ideation to launch by working cross-functionally to define business cases, articulate requirements, and develop go-to-market strategy
  • Own and manage key Measurement & Analytics products (Sales Lift, Foot Traffic Measurement, Analytics solutions) 
  • Perform Buy, Build and Partner analysis for data solutions and platforms that can support suite of products
  • Ensure Measurement & Analytics product offerings are in compliance with industry standard data security and privacy regulations
  • Create and track KPIs and success metrics for all product launches, including monitoring and reporting on P&L impact
  • Test product performance and iterate quickly to drive ROI on product investments
  • Participate in strategic client meetings to understand customer needs and collect product feedback
  • Lead and facilitate cross-functional and executive updates on product strategy, roadmap and product performance
Preferred Skills
  • A solid team player who's also an independent thinker
  • Ability to manage the big picture combined with strong attention to detail
  • Exceptional problem solving skills
  • Excellent communication and presentation skills
  • Proven organizational abilities
  • Experience breaking down complex problems into steps that drive product development
  • Ability to multi-task in a dynamic and fast-paced environment
  • A combination of technical expertise and business acumen
  • High degree of integrity
  • High energy, proactive, positive, curious and flexible
  • BS, BA or equivalent from an accredited 4-year university or college in a technology, business or analytics related field; MBA a plus
  • 5+ years of experience as a product manager in an Agile software development environment
  • Prior experience in digital technology, advertising, consumer products or measurement/analytics a must
Valassis offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K matching and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!
Valassis, a Vericast business, is the leader in marketing technology and consumer engagement. We work with over 60,000 companies and brands in a wide array of industries, partnering to anticipate consumer intent, inspire action, and create demand. NCH Marketing Services, Inc. and Clipper Magazine are Valassis subsidiaries, and RetailMeNot Everyday is its consumer brand. Its signature Have You Seen Me? program delivers hope to missing children and their families. Follow Valassis on LinkedIn, Instagram, Facebook and Twitter.
At Valassis, we dont just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients and our community. Valassis considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. In addition, Valassis will provide reasonable accommodations for qualified individuals with disabilities by contacting us at: [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.

Posted: 2020-09-22 Expires: 2020-11-08

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Product Manager

Morrisville, NC 27560

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